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$150,000.00
What it is: A mascara that gives lashes instant and long-lasting volume and length plus a 24-hour vertical lift effect with its exclusive brush.
More information: Its innovative brush is designed with a flat side for loading and coating the lashes, and a bristle side for combing mascara through the lashes. The diamond-shaped bristles grip each individual lash from root to tip and follow the geometry of your eye to create an eye-opening effect. Smudge-resistant and humidity-proof, this mascara contains natural waxes to add volume and length to your lashes. Kerestore creates a super-strong conditioning effect on your individual hair fibers for a thicker look and feel. A lash-lifting polymer derived from the larch tree is a natural film former that lifts and holds your lashes.
Product Highlights:
Cruelty Free
Volumizing
Long Lasting
Use the flat side of the dual-sided brush to load mascara at the base and coat lashes.
Use the bristle side to comb and lift lashes from root to tip for an instant push-up volume effect.
Zigzag the bristle side to separate lashes for definition.
For extra volume, load more mascara at the base of your lashes with the flat side of the wand and use the bristle side to comb and lift.
Aqua/Water/Eau, Iron Oxides (CI 77499), Microcrystalline Wax/Cera Microcristallina/Cire Microcristalline, Stearic Acid, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba, Glyceryl Stearate, Acrylates Copolymer, Hydrogenated Vegetable Oil, Butylene Glycol, Ricinus Communis (Castor) Seed Oil, Stearyl Stearate, Ultramarines (CI 77007), Aminomethyl Propanol, Caprylyl Glycol, Phenoxyethanol, Galactoarabinan, Sodium Dehydroacetate, Tocopheryl Acetate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Laureth-21, BHT.
What it is: A mascara that helps you achieve maximum lash volume and fullness with an intense, jet-black color.
More information: Its specially designed hourglass-shaped wand separately coats each lash with full-pigment formula that glides on without weighing down lashes for a dramatic, full-bodied look. A single coat delivers the perfect amount of mascara for defined lashes that last all day. With flexible polymers and an ultra-creamy texture, this mascara prevents clumping and creates a long-lasting effect while smoothing and softening lashes, too.
Product Highlights:
Vegan
Cruelty Free
What it is: A gravity-defying mascara that delivers instant volume, multidimensional length, and weightless lift in a single stroke.
Size: 9.5ml/0.32 fl.oz
More information: This gel-hybrid formula glides on evenly and effortlessly, with pitch-black micro-fine crème pigments that transform for luxurious volume and exaggerated effect. The powerful contoured brush sculpts lashes and loads them with texture to extend and curl.
Product Highlights:
Volumizing
Lengthening
Community Favorite
What it is: A travel-size volumizing and lifting mascara with a unique hourglass-shaped brush head to give you big, bold-as-e.l.f. lashes.
Size: 0.14 oz / 4ml
More information: Take on the world with #BigMoodEnergy and dramatic AF lashes in just one swipe. This volumizing and lifting mascara gives you a bold look that lasts. The brush head’s hourglass shape, with loads of intertwined bristles, separates and defines lashes. Big Mood gives you a smooth, effortless application every time. Load up your lashes with Black, Pitch Black, Bold Blue, or Deep Green to create a look that’s legit eye-popping.
Product Highlights:
Vegan
Cruelty Free
What it is: A whipped, creamy mascara with bold volume that delivers intense black pigments to your lashes.
More information: This buildable-volume mascara features a full-bodied brush designed with ribbed bristles that capture and coat each lash for an instant, intense effect, smoothly wrapping blackened pigments from root to tip for rich color and bold dimension. A Lash Moisture Complex allows for a creamy formula that lifts and builds without clumping, and your lashes are left feeling soft and lifted, never heavy or stiff.
Product Highlights:
Cruelty free
What it is: Volum’ Express® The Colossal Big Shot™ Mascara, a volumizing mascara for bold lashes in one coat.
Size: 33 fl.oz / 9.7ml
More information: Lashes go powerful with Colossal Big Shot. 8 out of 10 saw bigger bolder volume. The Big Shot brush features unique, wavy bristles that cradle lashes, while the collagen formula delivers bold volume. Ophthalmologist tested. Suitable for contact lens wearers.
Product Highlights:
Community Favorite
What it is: a high intensity mascara for shocking volume and dramatic lift and curl.
Size: 13ml/0.43 fl.oz
More information: Damn Girl’s revolutionary creamy mousse formula was developed with a special blend of whipped melting waxes that deliver an immediate, full load of extreme volume without a heavy feel. Innovative polymers keep lashes flexible while lifting, lengthening and locking in 24 hours of smudge- and flake-resistant curl. An exclusive dual-fiber Infinity Brush hugs, lifts and curls lashes. The nonflaking, nonfading formula delivers shocking volume, outrageous curl and shameless thickness.
Product Highlights:
Paraben Free
Cruelty Free
What it is: A vegan mascara that delivers a 35 percent increase in curl while also lengthening, volumizing, and conditioning lashes for 24-hr smudge-proof, flake-free wear.
More information: This multi-benefit mascara instantly lifts, curls, volumizes & lengthens to make eyes appear bigger!
ultra-black pigment delivers darker, defined lashes vitamin-rich formula conditions with each coat 360° magniLASH wand for an instant lash lift: shorter bristles add intense volume, longer bristles give instant curl
Product Highlights:
Vegan
Volumizing
Long wearing
What it is: An intense lash that’s all volume, no weight? Oh, yeah.
Size: 8.5 g / 0.3 oz
More information: With Benefit’s BADgal BANG! volumizing mascara, every swipe lays on 360 fullness that lasts 36 hours* without smudging. So if you wanna be a little bad, we’re good with that.
Product Highlights:
Volumizing
Long Lasting
What it is:A mega-volume vegan mascara for super-thick, full, and badass lashes from root to tip.
Size: 10 ml / 0.34 fl oz
More information: The conditioning formula gives buildable volume and leaves lashes soft and healthier-looking. Sustainable, non-coal-derived blackest of black pigments are safe for the eye area. The brush’s unique crisscross bristles catch and coat every lash to thicken from root to tip.
Product Highlights:
Vegan
Cruelty Free
Volumizing
Fragrance Free
Without silicones
What it is: A fetish-worthy mascara that dramatically lifts, lengthens and seamlessly builds for lethally luxe lashes that defy gravity.
Size: 5ml/ .16 fl. oz
More information: Take your lash artistry to lethal lengths with a runway-vetted secret weapon. Like lash extensions in a tube, this endlessly versatile Mascara builds, defines and elongates each lash, delivering major lift and layering without clumps. The conditioning peptide- and panthenol-infused formula strengthens and defends against damage and fallout while imparting luxurious softness. A proprietary staggered brush features long and short bristles that reach every lash, combing and coating from root to tip for a fanned-out, eye-opening effect. It’s an eye-conic essential for customising limitless looks, from feathery flirtation to fetish-worthy extremes.
Product Highlights:
Cruelty free
What it is: This mascara volumizes lashes for fuller, thicker-looking lashes that define the eyes.
Size: 0.19 fl.oz / 5.5ml
More information: The Vitamin E enriched formula helps boost lashes for a long lasting, dramatic look.
Product Highlights:
Cruelty Free
Vegan
What it is: A BIG volume mascara for your boldest lashes yet. Get a false lash effect with up to 12x more volume* and up to 24 hours of wear.
Size: 10ml / 0.33 fl oz
More information: Say goodbye to fake lashes and eyelash extensions with our big volume mascara. The longwear formula is smudge-proof, clump-free and doesn’t flake, delivering high intensity, ultra-black pigments with each swipe.
Product Highlights:
Cruelty Free
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