Experience flawless perfection with our luxurious foundation, expertly formulated to deliver seamless coverage and a radiant, skin-like finish. Enriched with skin-loving ingredients, it effortlessly blurs imperfections, evens out tone, and enhances your natural glow. Lightweight yet buildable, it provides all-day comfort and a smooth, airbrushed look—making it the ultimate essential for a polished, confident appearance.
AIRBRUSH FLAWLESS FOUNDATION
What it is: A 3D matte, not flat, blurring foundation that delivers up to 24 hours of full coverage and shine control.
Coverage: Full
Finish: Matte
Highlighted Ingredients:
– Biomimetic Second-Skin Tech: Long-lasting wear for waterproof, transfer-proof, life-proof coverage.
– Powder Blur AIRTech: Smooths and blurs to quickly minimize the look of lines, wrinkles, and pores.
– Phytoyouth Essence: Targets visible signs of aging including fine lines and uneven skin texture.
Size 1 oz/30 mL
Product highlights:
Full Coverage
Matte Finish
Long-wearing
Liquid Formula
All Hours Foundation
What it is: A breathable liquid foundation that delivers up to 24 hours of coverage with a weightless feel and luminous matte finish.
Coverage: Full
Finish: Matte
Formulation: Liquid
Highlighted Ingredients:
– Hyaluronic Acid: Provides all-day hydration.
– Jasmine Petals from the YSL Beauty Ourika Community Gardens for its dullness-free properties.
– Vegetal Taurine: Anti-fatigue properties .
Ingredient Callouts: Free of sulfates SLS & SLES.
Size: 0.85 oz / 25 mL
Product highlights
- Liquid Formula
- Full Coverage
- Matte Finish
- Without Sulfates SLS & SLES
- Long-wearing
- Hyaluronic Acid
Beautiful Skin Medium Coverage Liquid Foundation with Hyaluronic Acid
What it is: A 16-hour natural-glow foundation with buildable medium coverage to hydrate, smooth, blur pores, and brighten skin.
Coverage: Medium
Finish: Natural
Formulation: Liquid
Highlighted Ingredients:
– Hyaluronic Acid: Hydrates and revitalizes skin’s outer visible layers.
– Rose Complex: Reduces visible signs of fatigue for brighter-, smoother-looking skin.
– Bix-Activ: Visibly reduces shine and blurs the look of pores.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and cruelty-free.
Size: 1 oz/ 30ml
Product highlights
- Best for Dry, Combo, Normal Skin
- Medium Coverage
- Long-wearing
- Natural Finish
- Cruelty-Free
- Hyaluronic Acid
Best Skin Ever Matte Powder Foundation
What it is: A medium-to-full buildable coverage, long-wearing matte powder foundation that is formulated to even skin tone, smooth imperfections and control shine up to 8 hours.
Coverage: Full
Finish: Matte
Formulation: Pressed Powder
Highlighted Ingredients:
– Aquatic Microcells from Vegetal Origin: Improve skin texture.
Size: 0.26 oz / 7.5 g
Product Highlights
- Best for Oily, Combo, Normal Skin
- Pressed Powder Formula
- Matte Finish
- Vegan
Best Skin Ever Perfect Natural Finish Longwear Foundation
What it is: A medium-coverage foundation with a natural finish and long-wearing formula that hydrates the skin for up to 16 hours with hyaluronic acid.
Coverage: Medium
Finish: Natural
Formulation: Liquid
Size: 0.84 oz/25 ml
Product highlights
- Long-wearing
- Medium Coverage
- Good for: Redness
- Liquid Formula
- Hyaluronic Acid
Born This Way Undetectable Medium-To-Full Coverage Foundation
What it is: An undetectable foundation formula that delivers up to 24-hour hydration and color-true wear that’s transfer-resistant, waterproof, and sweat- and humidity-proof.
Coverage: Medium
Formulation: Liquid
Highlighted Ingredients:
– Glycerin
– Vitamin E
– Hyaluronic Acid
Ingredient Callouts: Free of parabens. It is also vegan and cruelty-free.
Size: 1 oz/30 mL
Product highlights
- Hydrating
- Natural Finish
- Medium Coverage
- Long-wearing
Camo Powder Foundation
What it is: A primer-infused, pressed powder foundation that delivers buildable coverage and an airbrushed finish.
Why you’ll love it:
- Primer-infused, crease-resistant, long-lasting foundation formula
- Buildable formula delivers medium-to-full coverage with a semi-matte finish
- Creates an airbrushed, even complexion
- Includes mirror and powder sponge (refills sold separately) for easy touch-ups on the go
- Pairs well with the rest of the Camo makeup collection!
- e.l.f. Shade Match Guarantee means you’ll always find your perfect match
Great for: Dry, Oily, and Combination Skin
Size: 0.28 oz / 8g
This primer-infused, long-lasting foundation delivers a fresh, airbrushed look that stays put—from first application to last call. The buildable pressed powder layers effortlessly for medium-to-full coverage sans shine. The formula feels light as air and creates a natural-looking, blurred complexion. Find your match with an inclusive selection of shades.
Product Highlights
- Medium Coverage
- Long-wearing
- Matte Finish
Easy Blur Natural Airbrush Foundation with Niacinamide
What it is: A lightweight, medium-to-buildable coverage foundation that’s non-comedogenic and ultra-blurring for an airbrushed finish.
Highlighted Ingredients:
– 1.5% Niacinamide: Smooths and refines the look of uneven texture and tone.
– Silica: Pore-blurring, results in a natural airbrushed finish.
Ingredient Callouts: It is vegan and cruelty-free.
Size 1 oz / 30 mL
Product highlights
- Liquid Formula
- Medium Coverage
- Fragrance Free
- Natural Finish
- Cruelty-Free
- Community Favorite
Eaze Drop Blurring Skin Tint
What it is: A lightweight, buildable light-to-medium coverage foundation that leaves skin looking blurred and smoothed—In 25 flexible shades for all.
Coverage: Light
Finish: Natural
Formulation: Liquid
Ingredient Callouts: Free of parabens and phthalates. It is also vegan, gluten-free, and cruelty-free.
Size 1.08 oz/ 32 mL
Product highlights
- Light Coverage
- Long-wearing
- Medium Coverage
- Liquid Formula
FauxFilter Foundation
New and Improved!
#FauxFilter is back with the same full coverage and long-lasting properties, you know and love from the OG formula, but with 24-hour flexible wear, it’s fragrance-free!
The true filter effect gives instant coverage so seamless that it immediately unifies skin tone and texture as it blurs skin to give a radiant finish. The non-cakey formula is life proof (waterproof, super long wear (24hr), transfer proof, fade proof, sweat proof, humidity proof.) No matter what the weather, occasion or situation, #FauxFilter will NEVER let you down.
Formula: Liquid
Coverage: Full
Size: 35ml
Product highlights
- Fragrance free
- Vegan
- Non-Comedogenic
- Water-proof
- 24-Hour-Wear
- Mask/Transfer-proof
Forever Skin Perfect 24H Multi-Use Foundation Stick
What it is: The innovative multi-use foundation stick that delivers a natural, blurred finish, 24h* coverage, and all-day hydration.**
Finish: Natural
Formulation: Stick
Size 0.37 oz/10 g
Product highlights
- Stick Formula
- Natural Finish
- Community Favorite
Major Skin Crème Foundation and Finishing Powder Duo
What it is: A duo that includes a blendable, medium-coverage cream foundation paired with a satin-finish powder
Size: 0.32 oz cream and 0.14 oz powder / 9 g cream and 4 g powder
Product highlights
- Cream Formula
- Medium Coverage
- Best for Oily, Combo, Normal Skin
- Vegan
- Pressed Powder Formula
- Good for: Pores
Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation For Natural Glow
What it is: A luminous foundation with serum-inspired ingredients and light-to-medium buildable coverage that boosts hydration and blends seamlessly into skin.
Coverage: Medium
Finish: Radiant
Formulation: Liquid
Best for Skin Types: Normal, Oily, Dry, Combination
Highlighted Ingredients:
– Three Forms of Hyaluronic Acid: Visibly plump and hydrate.
– Plant-Derived Squalane: Visibly improves elasticity and diffuses fine lines.
– Kombucha: Enhances the look of smoothness and radiance.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. It is also vegan and cruelty-free.
Size: 1 oz / 30 mL
Product highlights
- Best for Dry, Combo, Normal Skin
- Hydrating
- Vegan
- Radiant Finish
- Medium Coverage
- Hyaluronic Acid
Mattifying Fluid Foundation
What it is: The Mattifying Fluid Foundation combines a lightweight texture that lets skin breathe with medium coverage that evens out imperfections for an ultra-natural finish. Enriched with sebum-regulating actives, the formula delivers an instant matte effect, rebalances combination to oily skin, refines texture, and ensures lasting comfort. The result: luminous, even makeup that holds all day long.
Size: 30ML
Product highlights
- Hydrating
- Affordable
- Breathable
- Mattifying
Mini Easy Blur Natural Airbrush Foundation with Niacinamide
What it is: A lightweight, medium-to-buildable coverage foundation that’s non-comedogenic and ultra-blurring for an airbrushed finish.
Highlighted Ingredients:
– 1.5% Niacinamide: Smooths and refines the look of uneven texture and tone.
– Silica: Pore-blurring, results in a natural airbrushed finish.
Ingredient Callouts: It is vegan and cruelty-free.
Size: 10ml/0.33 fl. oz
Product highlights
- Liquid Formula
- Medium Coverage
- Fragrance Free
- Natural Finish
- Cruelty-Free
- Community Favorite
- Travel Size
Natural Radiant Longwear Full Coverage Foundation
What it is: A buildable, full-coverage foundation with up to 16 hours of lightweight, natural, fade-resistant wear.
Coverage: Full
Finish: Natural
Formulation: Liquid
Skin Type: Normal, Dry, and Combination
Highlighted Ingredients:
– Blend of Fruit Extracts (Raspberry, Apple, and Watermelon): Helps support skin’s elastic fibers to smooth the look of skin’s texture over time for optimal radiance.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehyde, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, and fragrance. This product is also gluten-free.
Size: 1 oz/ 30 mL
Product highlights
- Community Favorite
- Best for Dry, Combo, Normal Skin
- Long-wearing
- Full Coverage
- Natural Finish
- Liquid Formula
Pro Filt’r Soft Matte Longwear Liquid Foundation
What it is: A soft-matte, long-wearing foundation with climate-adaptive technology to fight heat, sweat, and shine—available in a wide range of shades.
Coverage: Full
Finish: Matte
Formulation: Liquid
Ingredient Callouts: Free of parabens and phthalates. It is also vegan and cruelty-free.
Size 1.08 oz/ 32 mL
Product highlights
- Community Favorite
- Long-wearing
- Best for Oily, Combo, Normal Skin
- Full Coverage
Pro Filt’r Soft Matte Longwear Powder Foundation
What it is: A light-as-air longwear powder foundation that gives you light-to-full coverage with a soft matte finish.
Coverage: Medium
Finish: Matte
Formulation: Pressed Powder
size: 0.32oz
Rimmel Kind & Free Moisturising Skin Tint Foundation
What it is: A lightweight, sheer formula for that evens skin-tone and blurs away any unwanted imperfections, while giving your skin the moisturisation it needs. The look? Beautifully natural, real skin that feels as good as it looks. Infused with an antioxidant Vitamin Complex including Vitamin E & Pro-Vitamin B5. Blended with Aloe Vera for a fresh glow and natural finish.
Size: 1 fl. oz./30ml
Product highlights
- Clean and Vegan Formula
- Skin-Loving Ingredients
- Natural, Dewy Finish
- Lightweight and Breathable
- Blurs Imperfections
- Sensitive Skin Friendly
- Free From Nasties
Skin Fetish: Sublime Perfection Weightless Foundation
What it is: A weightless, hydrating foundation with a serum-like texture, offering customizable coverage and a filter-like, soft-focus finish.
Coverage: Medium
Finish: Natural
Formulation: Liquid
Skin Type: Normal, Dry, Combination, and Oily
Highlighted Ingredients:
– Vita-Serum Complex: Boosts hydration by activating the natural production of hyaluronic acid and ceramides.
– Diamond Core Powder Technology: Converts and scatters light for a blurring, illuminated effect.
Size: 1.18 oz/ 35 ml
Product highlights
- Hydrating
- Medium Coverage
- Vegan
- Natural Finish
- allure 2024 Best of Beauty Award Winner
Skin Tint Blurring Elixir
What it is: my skin tint blurring elixir is a weightless, fluid tint with light to medium coverage and a second-skin finish. formulated with hyaluronic acid (sodium hyaluronate), it improves skin hydration and smooths pores, fine lines, and texture with up to 12 hours of wear that doesn’t separate or get patchy.
Size: 1 fl. oz/ 30ml
Product highlights
- Cruelty free
- Vegan
- Clean
Soft Glam Satin Foundation
e.l.f. Cosmetics’ long-wearing Soft Glam Satin Foundation is anything but base-ic! Infused with 1% hydrating Hibiscus Complex, plus fruit extracts, this breathable liquid foundation feels as good as it looks – no caking or heaviness here, just smooth, satiny skin.
Size: 1 oz/ 30ml
Product highlights
- Medium buildable coverage
- Long lasting wear
- Satin finish
- Hydrating hibiscus complex
- Affordable foundation
Studio Fix Powder Plus Foundation 24HR Oil Control, Blur-Matte Finish + 12 HR Medium-To-Full Buildable Coverage
What it is: A one-step foundation and setting powder with 24-hour oil control.
Ingredient Callouts: Free of parabens and phthalates.
Size: 0.42 oz/12 g
Product highlights
- Matte Finish
- Without Phthalates
- Long-wearing
- Full Coverage
- Without Parabens
Super Stay Up to 24HR Hybrid Powder Foundation
Introduction: Get the ultimate medium-to-full coverage, soft-matte look with Maybelline New York’s Super Stay Up to 24HR Hybrid Powder-Foundation. This super powder with hybrid technology has the performance of a liquid with the comfort of a powder. It lasts up to 24 hours and resists sweat, water, and transfer.
Benefits
- Medium-to-full coverage
- Soft-matte finish with a weightless feel
- Non-comedogenic & suitable for all skin types
Size: 0.21 oz
Product highlights
- Enhanced high performance formula
- High resistant formula
- No caking
- No patchiness
Super Stay Up to 24HR Skin Tint
What it is: Introducing our 1st longwear skin tint with Vitamin C. Delivers bright, skin-like light-to-medium foundation makeup coverage. Weightless feeling face makeup, up to 24HR foundation makeup wear. Resists sweat, humidity and fading
More information: Our dewy foundation delivers a natural, radiant finish. Vegan foundation formula brightens skin instantly & overtime. 95% said skin looks healthy. 85.5% said skin looks more radiant. 83.6% said skin tone looks more even
Size: 1 fl. oz/ 30ml
Product highlights
- Up to 24-Hour Wear
- Vitamin C Infused
- Buildable Coverage
- Natural, Radiant Finish
- Weightless Feel
- Skin-Loving Formula
- Everyday Use
Super Stay Up to 30HR Wear Lumi-Matte Longwear Foundation
Introducing Maybelline’s Super Stay Up to 30HR Wear Lumi-Matte Longwear Foundation infused with amino acids! Breathable coverage with a luminous matte finish, in 24 shades!
Size: 1 fl oz/ 30ml
Product highlights
- 30 hours wear
- Affordable foundation
- Infused with amino acid
- Wide range of shades
Triclone Skin Tech Medium Coverage Foundation with Fermented Arnica
What it is: A medium coverage, weightless, non-comedogenic foundation with fermented arnica that helps reduce redness and protects from environmental stress.
Coverage: Medium
Finish: Natural
Formulation: Liquid
Highlighted Ingredients:
– Fermented Arnica: helps visibly reduces redness and irritation.
– Intellizen 7 Complex™: proprietary blend of medicinal herbs that promote healing and calming.
– BioFerment 7 Complex™: Proprietary blend of super antioxidants that protect the skin from stress.
Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.
Size 1 oz / 30 mL
Product highlights
- Community Favorite
- allure 2025 Best of Beauty Award Winner
- Non-Comedogenic
- Long-wearing
- Hypoallergenic
Triple Fix Serum Foundation
What it is: A luxuriously clean, skincare-infused serum foundation with buildable, light-to-medium coverage in an array of shades.
Coverage: Medium
Finish: Natural
Formulation: Liquid
Highlighted Ingredients:
– Ashwagandha (Indian Ginseng): A powerful herb that combats skin stress and visible signs of aging.
– Turmeric: Provides antioxidant protection and visibly brightens, evens, and soothes skin.
– Hyaluronic Acid: Infuses the skin with intensive hydration.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
Size 1 oz/ 30 mL
Product highlights
- Medium Coverage
- allure 2021 Best of Beauty Award Winner
- Vegan
- Hyaluronic Acid
- Good for: Uneven Texture
True Match Nude Hyaluronic Tinted Serum
What it is: L’Oreal’s True Match Nude Hyaluronic Tinted Serum contains 1% Hyaluronic acid and instantly brightens, evens, and hydrates skin.
Benefits
- Hyaluronic acid gives skin a hydrated feel & smooths overtime
- Instantly skin looks brighter, even & feels hydrated
- Luminous mineral pigments brighten complexion
Key Ingredients
- 1% Hyaluronic acid
Size: 1 fl. oz/ 30ml
Product highlights
- Light Coverage
- Best for Dry, Combo, Normal Skin
- Without Parabens
- Hydrating
- Radiant Finish
























































