Face Serums

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Elevate your skincare routine with our collection of premium face serums, formulated to deliver concentrated, targeted treatment for your skin’s unique needs. Packed with high-performance ingredients like hyaluronic acid, vitamin C, peptides, and antioxidants, these lightweight yet potent serums work deep within the skin to hydrate, brighten, firm, and restore. Whether you’re addressing fine lines, uneven tone, or dryness, our face serums provide fast-absorbing, transformative results, leaving your complexion radiant, rejuvenated, and visibly smoother with every use.

Face Serums

(Showing 1 – 29 products of 38 products)

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Complexion Clarity Kit

About:

What it is: A skincare set designed to target blemishes, uneven skin tone, and signs of aging. The Paula’s Choice Complexion Clarity Kit includes three powerhouse products: Exfoliant , Booster , and Retinol . This set works together to improve skin texture, minimize breakouts, and deliver a clearer, more youthful complexion.

Skin Type:Oily, Combination, Acne-prone, Sensitive

Skin Concerns:Acne, Uneven skin tone, Blemishes, Fine lines and wrinkles

This Set Includes
Exfoliant 118ml
Booster 30ml
Retinol 5ml

Peptide Glazing Fluid Dewy Gel Serum

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About:

What it is: A lightweight, quick-absorbing gel serum that hydrates and brightens the look of skin while visibly plumping over time.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Dullness, Dryness, and Uneven Texture

Formulation: Serum

Highlighted Ingredients:
– Peptide: Short chain of amino acids that revitalizes skin and improves radiance.

– Niacinamide: A form of vitamin B3 that brightens and improves skin’s overall texture.

– Marula Oil: A lightweight natural oil rich in fatty acids that helps soothe & hydrate.

Size: 50ml

The 1NKEY List Ectoin Hydro-Barrier Serum

About:
What it is: An advanced, dual-action serum that delivers multi-level hydration and builds a stronger barrier fast for the ultimate healthy-looking skin.

Skin Type: Normal, Dry, and Combination

Skincare Concerns: Dryness, Dullness, and Loss of Firmness and Elasticity

Formulation: Serum

Highlighted Ingredients:
– Ectoin 2%: Hydrates while simultaneously strengthening the skin’s barrier.

– Multi-Molecular Hyaluronic Acid 2.5%: Delivers multi-level hydration within the skin’s surface.

– Barrier Blend 1%: Includes three ceramides to protect and strengthen the skin’s barrier.

Ingredient Callouts: This product is vegan and cruelty-free.

Size: 1 oz / 30ml

The Ordinary Hyaluronic Acid

About:

What it is: A lightweight hydration serum with Ceramides that instantly hydrates and plumps, while smoothing texture and wrinkles.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Dryness

Formulation: Serum

Highlighted Ingredients:
– Five forms of Hyaluronic Acid: Work different layers of skin’s surface to hold water.

– Ceramides: Oil-like molecules combine to support the skin barrier, helping to keep water in.

– Vitamin B5: Works within the skin moisture barrier to maintain it.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free, cruelty-free, and comes in recyclable packaging.

Size: 30ml

100% Organic Cold-Pressed Borage Seed Oil

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About:

What It Is: 100% Organic Cold Pressed Borage Seed Oil works to maintain a healthy complexion. Soothing and healing, this organic oil can also be used to diminish acne, plump the skin and reduce inflammation.

Size: 30 ml / 1 fl. oz.

More Information: 100% Organic Cold-Pressed Borage Seed Oil soothes, hydrates, and nourishes dry skin, thanks to its exceptionally high concentration of gamma-linolenic acid (GLA), an essential fatty acid that supports healthy-looking skin. And because it’s made of 100% organic borage seed oil that is naturally sourced and cold-pressed, it’s rich in linoleic, oleic, stearic, and palmitic acids—meaning it’s ideal for skin that has become irritated due to dryness.

Product Highlight:

Alcohol Free

Oil Free

Silicone Free

Vegan

Gluten Free

Cruelty Free

25% Vitamin C + Glutathione Clinical Serum

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About:

What It Is: This light, hydrating serum features 25% vitamin C + powerful supporting antioxidants to visibly improve tone, discolorations, elasticity & firmness with zero irritation.

More Information: 25% Vitamin C + Glutathione Clinical Serum is formulated with a highly stable blend of oil-and-water soluble vitamin C for optimal effectiveness. Glutathione + GAP technology (glutathione amino acid precursors) work to minimize irritation while amping up antioxidant protection and ingredient stability. This clinical-level formula helps sustain a natural level of glutathione & vitamin C within skin’s most uppermost layers for extended results, while reducing oxidative stress that triggers discoloration.

Product Highlight:

Cruelty Free

Vegan

Size: 30 ml

Advanced Night Repair Multi-Recovery Complex Serum with Hyaluronic Acid

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About:

What It Is: A super serum that features Estée Lauder’s Night Peptide to visibly reduce multiple signs of aging for a smoother, younger, more radiant look.

Skin Type: Normal, Dry, and Combination

Skincare Concerns: Fine Lines and Wrinkles, Dryness, and Loss of Firmness and Elasticity

Formulation: Lightweight Serum

More Information: Advanced Night Repair serum works night and day to optimize skin’s natural rhythm of renewal and protection. At night, it visibly firms skin. In the day, its antioxidant protection defends skin against visible effects of free radical damage for up to eight hours.

Product Highlights:

 Oil Free

Without Parabens

Good for: Uneven Texture

Good for: Pores

Good for: Anti- Aging

Hyaluronic Acid

$150,000.00
Brand
Estee Lauder
Select options This product has multiple variants. The options may be chosen on the product page

AHA 30% + BHA 2% Exfoliating Peeling Solution

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About:

What It Is: An exfoliating solution to help fight visible blemishes and improve the look of skin texture and radiance.

Skin Type: Normal, Combination, and Oily

Skincare Concerns: Dullness, Uneven Texture, and Acne/Blemishes

Formulation: Liquid

More Information: This 10-minute exfoliating facial uses a combined 30 percent AHA (alpha hydroxy acid) and two percent BHA (beta hydroxy acid) to diminish the look of blemishes. It smooths the look of skin texture for a more radiant look.

Product Highlight: 

Vegan

Community Favorite

Without Silicones

FSA/HSA Eligible

AHA/Glycolic Acid

Oil Free

$150,000.00
Brand
The Ordinary
Select options This product has multiple variants. The options may be chosen on the product page

Alpha Arbutin 2% + HA Hyperpigmentation Serum

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About:
What It Is: A concentrated serum with pure alpha arbutin and hyaluronic acid for more visibly even-toned skin.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Dark Spots

Formulation: Lightweight Serum

More Information: Formulated without alcohol, silicone, nuts, or fragrance, this serum visibly reduces spots and hyperpigmentation with alpha arbutin. It also contains hyaluronic acid, which acts as a hydrating delivery system and optimizes skin’s exposure to alpha arbutin.

Product Highlight:

Vegan

$150,000.00
Brand
The Ordinary
Select options This product has multiple variants. The options may be chosen on the product page

Amino Acids + B5

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About:

What It Is: A lightweight, concentrated hydration support formula with 17 percent amino acids (including amino acid derivatives) and five percent vitamin B5.

Size: 30 ml / 1 fl. oz.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Dryness, Fine Lines and Wrinkles, and Loss of Firmness and Elasticity

Formulation: Lightweight Serum

More Information: This formula combines amino acids and vitamin B5 for hydrated, healthy-looking skin.

Product Highlights:

Without Parabens

Vegan

Good for: Dryness

Gluten Free

Without Sulfates SLS & SLES

Good for: Loss of firmness

Balancing Toner

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About:

What It Is:This brightening & refreshing toner removes any traces of grime and oil to help to enhance the biological potential of your skin lock in moisture. Cleansing allows access to the skin as the first step to optimal skin function and for effective activation of future products.

Size: 200ml 6.76 FL OZ

More Information: Refine the appearance of pores and even skin tone with this alcohol-free balancing toner featuring free-radical fighting antioxidants, skin-soothing and hydrating natural ingredients like Ginseng, Chamomile and Aloe Vera, for a fully refreshed, instantly lifted and radiant glow.

Product Highlight:

  • Vegan
  • cruelty free
  • Gluten free

Caffeine 5% + EGCG Depuffing Eye Serum

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About:

What It Is: A concentrated serum with high-solubility caffeine and green tea cathechin to visibly reduce eye-contour pigmentation and puffiness.

Size: 30ml / 1 fl. oz.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Dark Circles, Puffiness

More Information: Caffeine Solution 5% + EGCG is a water-based serum that reduces the look of puffiness and dark circles in the eye contour. The formula works by combining a high concentration of caffeine with a highly-purified epigallocatechin gallatyl glucoside (EGCG).

Product Highlights:

Oil Free

Good for: Dark Circles

Community Favorite

Vegan

Alcohol Free

Clarifying Toner With 5% Niacinamide & Zinc

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About:

What It Is: An unscented clarifying toner, containing 5% niacinamide as well as zinc*, that reduces the appearance of pores while mattifying your skin.

Size: 200ml /6.76 fl. oz.

More Information: Clarifying Toner enriched with niacinamide and zinc made in accordance with a strict formulation charter. Our Clarifying Toner contains 94% ingredients from natural origin and has been clinically tested to suit combination to oily skin; it doesn’t contain any ingredients from animal origin. We chose to concentrate on effectiveness and star ingredients – niacinamide and zinc, which is why our Clarifying Toner is unscented.

Product Highlight:

  • Unscented
  • Vegan
  • Cruelty free
  • 100% recycled bottle

Fat Water Pore-Refining Toner Serum

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About:

What it is: A two-in-one toner serum that tightens the look of pores and helps visibly fade dark spots, brightens, smooths, and fights shine all without stripping skin.

Skin Type: Combination, Dry, Normal, Oily

Skin Concerns: Dryness, Dullness, Oiliness, Pigmentation & Dark Spots, Uneven Skin Texture, Uneven Skin Tone, Pores

FormulationLiquid

Skincare By Age20s , 30s, 40s, 50+, Under 20

More information: Use for a fast, fat splash of water that tightens the look of pores, brightens, and smooths skin. This treatment is made with Niacinamide to target spores and help visibly even skin tone. Features a light scent of sweet Cherry and sun -kissed Fig.

Product Highlights:

  • Vegan
  • Cruelty free
  • clean ingredients
$150,000.00
Brand
Fenty Skin
Select options This product has multiple variants. The options may be chosen on the product page

Glow Tonic 5% Glycolic Acid Exfoliating Toner

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About:

What it is: PIXI’s award-winning Glow Tonic 5% Glycolic Acid Exfoliating Toner to gently exfoliate and brighten skin to reveal a glowing complexion.

More information:

• Exfoliates and purifies the skin with 5% Glycolic Acid.

• Ginseng improves circulation and energizes.

• Removes excess oils and impurities.

• Invigorates and energizes skin.

• Aloe Vera soothes and hydrates.

• Refines the appearance of pores.

• Gently accelerates cell renewal to reveal a brighter, glowing complexion.

• Balances and soothes for radiant, healthier-looking skin.

Product Highlights:

• Alcohol-free

• Suitable for all skin types

• Paraben-free

• Not tested on animals

$150,000.00
Brand
Pixi
Select options This product has multiple variants. The options may be chosen on the product page

Glow2OH 7% AHA Exfoliating Dark Spot Toner

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About:

What it is: A non-stripping gentle yet powerful daily toner, supercharged with high-potency AHAs (glycolic and lactic acids), to reduce the look of dark spots in as little as seven days.

Size: 295ml/10fl.oz

More Information: This potent brightening toner, supercharged with a high concentration of AHAs (glycolic and lactic acids) and witch hazel water, reduces the look of dark spots in as little as 7 days. It also targets fine lines and wrinkles and smoothes texture. But this powerhouse AHA toner has a soft side, too. Infused with sandalwood, chamomile and licorice extracts, it’s gentle enough for daily use. Tone post-cleansing for a skin-smoothing boost, and you’ll be perfectly prepped for serum and moisturizer.

Product Highlight:

  • Cruelty-Free
  • Good for: Uneven Texture
  • Good for: Dark spots
  • AHA/Glycolic Acid
  • Without Parabens

Glycolic Acid 7% Toning Solution

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About:

What It Is: Glycolic Acid is an alpha hydroxy acid that exfoliates the skin. This 7% toning solution offers mild exfoliation for improved skin radiance and visible clarity, while also improving the appearance of skin texture with continued use.

Size: 240 ml /8 fl oz.

More Information: Glycolic Acid 7% Toning Solution is an exfoliator that significantly smoothes skin texture and promotes the appearance of a more even skin tone, as well as more luminous skin, with regular use. It also reduces the appearance of lines and wrinkles. The water-based toner format is suited to daily use.

Product Highlight:

  • Alcohol free
  • Silicone free
  • Oil free
  • Vegan
  • Cruelty free
  • Gluten free

Glycolic Acid Toner

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About:

What It Is: This 10% Glycolic Acid exfoliator works as a pore minimising toner, reducing blackheads and fine lines, as well as supporting smoother and brighter skin.

Size: 3.4 US fl.oz /100ml

More Information: Derived from sugar cane, Glycolic Acid Toner works to remove dead skin on the surface to help improve the overall appearance of skin texture and brightness without drying out the skin. 5% Witch Hazel is included in our Glycolic Acid Toner to help reduce excess oil and soothe.

Product Highlight:

  • Carbon Net-Zero
  • Cruelty Free
  • Recyclable
  • Vegan
  • Fragrance Free

Hyaluronic Acid 2% + B5 Hydrating Serum

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About:

What It Is: A reformulated hydrating serum that features five forms of hyaluronic acid, added ceramides, and a new lightweight texture.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Dryness

Formulation: Serum

More Information:  Hyaluronic Acid 2% + B5 provides quick, visibly plumping hydration for softer, smoother, healthy-looking skin. The lightweight formula replenishes skin’s hydration levels with all-day results, and helps the skin retain moisture to plump the look of dry, dehydrated skin. Hyaluronic Acid 2% + B5 also promotes skin suppleness and visible elasticity, while minimizing the appearance of fine, dry lines.

Product Highlight: 

Good for: Dryness

Vegan

Hyaluronic Acid

Fragrance Free

$150,000.00
Brand
The Ordinary
Select options This product has multiple variants. The options may be chosen on the product page

Lactic Acid 5% + HA

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About:

What It Is: An alpha hydroxy acid that exfoliates the skin.

Size: 30 ml / 1 fl. oz

Skin Type: Normal

Skincare Concerns: Fine Lines and Wrinkles, Dullness, and Uneven Texture

Formulation: Liquid

More Information: This 5-percent formulation offers very mild exfoliation and is supported with a purified Tasmanian pepperberry known to calm and soothe after exfoliation.

Product Highlight: 

Vegan

Good for: Uneven Texture

Without Sulfates SLS & SLES

Without Parabens

Lactic Acid

Good for: Anti Aging

Multi-Peptide + Copper Peptides 1% Serum

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About:

What It Is: “Buffet” + Copper Peptides 1% is now Multi-Peptide + Copper Peptides 1% Serum. An advanced age-supporting serum with additional antioxidant support. Peptides this powerful deserve to be on the label.

Size: 30 ml / i fl. oz.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Fine Lines and Wrinkles, Dryness, and Loss of Firmness and Elasticity

More Information:  Multi-Peptide + Copper Peptides 1% Serum is a universal formula which utilizes multiple skin support technologies that target multiple signs of aging at once. The formula incorporates five well-studied peptide technologies, skin-friendly amino acids, and multiple hyaluronic acids. For those looking for an all-in-one solution for skin care, Multi-Peptide + Copper Peptides 1% Serum helps to improve the appearance of fine and dynamic lines and supports your skin’s overall elasticity, smoothness and firmness. And because this advanced serum contains direct copper peptides, it also targets signs of aging that are typically associated with oxidative stress, resulting in radiant, healthier-looking skin.

Product Highlight:

Fragrance Free

Vegan

Good for: Anti – Aging

Hyaluronic Acid

Good for: Loss of Firmness

Cruelty Free

Multi-Peptide + HA Serum

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About:

What It Is: A universal formula that combines a comprehensive array of technologies to visibly improve skin smoothness and target multiple signs of aging at once.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Fine Lines and Wrinkles, Dryness, and Loss of Firmness and Elasticity

Formulation: Lightweight Serum

More Information: The Ordinary’s ‘Buffet’ is now Multi-Peptide + HA Serum. Peptides this powerful deserve to be on the label: By utilizing four well-studied peptide technologies, skin-friendly amino acids, and multiple hyaluronic acid complexes, this serum significantly improves the appearance of crow’s feet, the feel of skin elasticity, and the look of firmness.

Product Highlight: 

Without Silicones

Alcohol Free

Community Favorite

Vegan

Oil Free

$150,000.00
Brand
The Ordinary
Select options This product has multiple variants. The options may be chosen on the product page

Niacinamide 10% + Zinc 1% Oil Control Serum

About:

What It Is: A high-strength vitamin-and-mineral blemish formula with 10 percent pure niacinamide and one percent zinc PCA.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Pores and Oiliness

More Information:  Niacinamide (vitamin B3) reduces the appearance of skin blemishes and congestion. A high 10 percent concentration of this vitamin is supported in the formula by zinc PCA to balance visible aspects of sebum activity. This product is vegan, cruelty-free, and formulated without alcohol, silicone, nuts, gluten, and fragrance.

Product Highlight:

Vegan

$150,000.00
Brand
The Ordinary
Select options This product has multiple variants. The options may be chosen on the product page

Retinol 1% in Squalane

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About:
What It Is: A water-free retinol solution that helps reduce the appearances of fine lines, of photo damage and of general skin ageing.
Size: 30 ml/ 1 fl. oz.
More Information: Retinol 1% in Squalane offers a water-free solution containing 1% retinol—an ingredient that improves the appearance of fine and dynamic lines that arise from a loss of collagen and elastin, while evening skin texture and tone. What’s more, this expert-level formula is supported with squalane, a moisturizing agent naturally found in your skin that enhances surface-level hydration and helps combat the dryness that can be associated with retinol use.
Product Highlight:
Alcohol Free
Oil Free
Silicone Free
Vegan
Gluten Free
Cruelty Free

Retinol Complex Serum

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About:

What It Is: This skin perfecting retinol serum combines a potent complex of multi-layered, microencapsulated retinols and bakuchiol, to offer the benefits of retinol with less irritation.

Size: 30 ml / 1.0 fl. oz

More Information: Our advanced retinol serum is formulated with a photostable, synergistic blend of encapsulated retinol, a natural bio-retinol and bakuchiol, a plant-derived retinol alternative, that helps improve the look of fine lines and wrinkles, elasticity, and uneven tone, leaving skin more radiant and healthier-looking.

Product Highlight:

Cruelty Free 

Paraben Free

  Vegan

Gluten Free 

Fragrance Free

Retinol Youth Renewal Serum

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About:

What it is: A bestselling, visibly preventative and corrective retinol serum—perfect for all ages—that fights lines and deep wrinkles while visibly boosting radiance in as little as two weeks.

More Information: Experience the science of retinol perfected with Retinol Tri-Active Technology, which delivers a dose of retinol over time. Formulated for all ages and skin types (even sensitive skin), this potent yet gentle serum quickly fights visible lines and wrinkles while increasing hydration for a plumper, firmer look.

Product Highlights:

Cruelty free                 

Good for: Anti – Aging

Good for: Dark Circle

Without Parabens

Retinol

$150,000.00
Brand
Murad
Select options This product has multiple variants. The options may be chosen on the product page

Salicylic Acid 2% Exfoliating Blemish Solution

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About:

What It Is: A water-based serum formulated to target acne and care for your skin.

Size: 30 ml / 1 fl. oz.

Skin Type: Normal, Combination, and Oily

Skincare Concerns: Acne and Blemishes

Formulation: Lightweight Serum

More Information: Made with a high concentration of salicylic acid, this watery serum delivers surface-level exfoliation, encouraging natural shedding of dead skin. It’s also lipophilic (oil-soluble), meaning it can penetrate pores to reduce the appearance of acne.

Product Highlight:

Fragrance Free

Vegan

Cruelty Free

Gluten Free

Good for: Acne/Blemishes

Salicylic Acid

Skin Prep Pro – Pre Makeup Skin Toner

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About:

What it is: Skin Prep Pro™️ is a pre-makeup toner that helps to keep skin matte throughout the day and into the night!  Developed and used by industry professionals, it allows makeup to last longer under stressful conditions by creating a moisture barrier between your skin and makeup.

Size: 4 fl oz/120ml

More Information: This revolutionary product is the pro artist’s secret to keeping skin matte and makeup flawless all day. Skin Prep Pro™️ is the solution to making cosplay makeup last the whole day. Professional artists use it to provide long-wear bridal makeup, and performers praise it for holding up makeup under the most intense stage conditions.

Product Highlight:

  • Cruelty free
  • Vegan free

Strawberry BHA Pore-Smooth Blur Drops

About:
What it is: An all-in-one, silicone-free primer & serum that visibly refines pores over time while immediately blurring the look of skin and absorbing oil for a natural, soft-focus, satin finish.
More Information: This skincare-makeup hybrid prolongs makeup wear and mops up excess shine for up to eight hours. Encapsulated BHA and strawberry enzymes visibly reduce pore size over time, while mattifying tapioca and rice create a visibly blurring effect. Wear under makeup for a natural, satin finish or use as a touch-up in place of blotting paper.
Product Highlights:
  • Cean+plamet positive
  • Cruelty-free
  • Best for Oily, Combo, Normal Skin
  • Good for: Acne/Blemishes
  • Good for: Pores
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